Funny write-up, but think about it....how true!!

Official Notice

Conservationist are now reporting from the department of
SAVE THE SALE that the “ 2nd appointment” is now being listed on the Endangered Sales Process List. The President of Save The Sale is reporting that too often Outside Sales Professionals are relying on calling back potential customers at a later date or just waiting on the potential customer to call them. Unfortunately this lack of action has resulted in placing the “2nd Appointment” on the endangered sales process list. Furthermore, the President noted,
“ If Sales Professionals don’t start taking advantage of setting the “2nd Appointment” during their initial Formal or Informal appointment, the SALE itself could be endangered and possibly become extinct.”

The President went on to say, “ I am perplexed by these latest reports, after all, ten out of ten “2nd Appointments” set during that initial call result in the continuation of the sales process and most often continued wealth for the Sales Professional.”

Please do your part; together we can Save the Sale! PleaseTHINK GREEN $$$$$$$$$$$$$$$$$$

The Greatest Secret

Why Eskimos Hunt Whales and Other Secrets of Persuasion

For thousands of years, Eskimos have hunted whales as their primary source of food. They go out into the ocean in small boats, and pound on drums and the sides of their boats to drive the whales toward shore (whales have very sensitive hearing, you know). Then, when the whales are in shallow water, they attack and kill them. Now they use harpoon guns and more advanced weapons, but they used to do it with little more than spears.
Now why on earth would they do that? There are much simpler and less dangerous game they could hunt - geese, rabbits, seals, walruses even. Why go after the largest, most powerful mammal on earth?

For that matter, why did primitive humans hunt mastodons? We've all seen the "artists recreations" of a tribe of scantily clad Neanderthals surrounding a wooly mammoth the size of a beachfront condo, attacking it with little more than sharpened sticks.
Okay. So why? Why not pick on something your own size?

A team of cognitive psychologists based at the Max Planck Institute in Berlin and at the University of Chicago has come up with an answer. Their research indicates that human beings have an innate ability to calculate the "rate of return" for their efforts, particularly as they pertain to the group as a whole. In other words, hunting a whale or a wooly mammoth has a bigger Return On Investment for the tribe than hunting a rabbit does.

These researchers even went so far as to calculate the calories required to kill a whale compared to the calories the community will get from that animal, then calculated the calories expended vs. the calories obtained for other prey. The result: the whale was by far the best investment of the tribe's energies.

Apparently, all of us have hard-wired into our brains the capability to make a quick but accurate estimate of the rate of return to be derived from one course of action vs. another. In evolutionary terms, it probably helped our ancestors survive.

What does this mean for us, as we attempt to sell temporary staffing, employment solutions, a better service than any other staffing service? Simply this: if we don't help the decision makers figure out the rate of return from our recommended solution, they may go elsewhere.

People instinctively want to make the decision that gives them the best Return On Investment for their effort. They'll even buy something more expensive if they're convinced it's the best choice for their company. How can we help them use that built-in capability to estimate to our advantage? By including calculations on how Dixie Staffing Services can give them a greater Return On their Investment, total cost vs. price, productivity improvements, and other measures of advantage. By including refers that show how other groups got big rewards from selecting our service. By stressing positive outcomes right up front in our formals or informal appointments, by emphasizing our differentiators and how they add value for the customer.